In a quiet Friday announcement via its online storefront, tech giant Apple has revealed that it is offering a more than 25 percent markdown on LG's UltraFine 4K and 5K displays for a limited period.
The LG UltraFine 4K and 5K displays for which Apple has announced the special promotion offer have been developed collaboratively by Apple and LG; and were unveiled last week, in conjunction with a redesigned MacBook Pro lineup introduced at a special media event.
The rollout of the limited time offer on LG's UltraFine 4K and 5K displays underscores an evident effort by Apple to facilitate customers in easily switching over to the company's new line of MacBook Pro laptops.
According to the special promotion announced by Apple, the cost of LG's UltraFine 4K displays - which are already available on Apple's online store - has come down to $524, from the original listing price of $699; while the cost of LG's UltraFine high-resolution 5K displays, scheduled to go on sale in December, has dropped from $1,300 to $974.
Going by the details shared in the fine print, the discounted costs of LG's UltraFine 4K and 5K displays will be applicable to orders placed from between October 27 and December 31, 2016. For customers who have purchased either of the two displays, the balance will retroactively be credited to their respective accounts.