Putting an end to the speculations about which international market will Netflix mark its foray into, the video rental and streaming biggie revealed on Monday that it will debut in Canada this fall, and will initially begin only its streaming service in the country “later this year.”
The company had, in early 2010 disclosed its intentions of spreading out to overseas markets, but had refrained from revealing any particular target markets to begin its international operations.
Noting that the streaming service will allow Canadian users to watch an assortment of television shows and full-length films, Netflix said in its Monaday announcement that its streaming option will available on a “range of consumer electronics devices capable of streaming from Netflix.”
The electronic devices that appear to be the key candidates to bring on Netflix streaming will basically include the gaming consoles, largely because Netflix already offers its streaming service for the US users of the Wii Xbox
360, and PlayStation 3.
Netflix also disclosed that upon the launch of its streaming service in Canada, programming will initially be available exclusively in English; and will, “at a later date” be extended to French, the country’s other official language, French. Canadian customers keen on in signing up for the service do so at Netflix. ca; to be notified via e-mail when the service launches in the country.