With the support of the Cancer Research UK and the British Heart Foundation, the UK Government has announced about a month-long `mass quit smoking' campaign named as Stoptober.
As the name suggests, the campaign will be organized in October. The UK Government officials were of the view that it is the first time that they have organized a mass campaign to encourage smokers to quit smoking for one month.
They have been acting on a research, which stated that if smokers are able to leave smoking for one month then they are chances that they can quit habit for life long and turn into non-smokers.
The campaign has also been getting support from businesses. It has been found that the campaign is being supported by companies like Morrison's, Unilever and Next.
Professor Dame Sally Davies, the Chief Medical Officer, asserted, "This is the first time that we have launched a mass quit attempt like Stoptober. I would encourage people who want to quit to get involved".
It is yet to be seen that whether the campaign will a success or doom into failure, but there is no doubt that the government has been making all the efforts to turn it into success.